Miami’s Adrenalina Wants PacSun

December 31st, 1969 | Category: Miami Blog

Back in my High School days, on ye’ olde Gulf Coast, acting to be a surfer bro was all the rage. Never intellect that the Gulf doesn’t produce decent waves, whatever. Just as towering as kids had spikey hair and a fine choice of Hurley, Quicksilver and Volcolm billboards to wear as t-shirts they were totes living the surfer dream. You know that great, authentic hang 10 dream of pursuing empty consumerism to fill the gaps in one’s fragile, teenage, personal identity.

So how perfect is it that a store that features

a fake surfing simulator is making a tender to acquire a store that sells logo gear to fake surfers!? Yep, Miami’s Adrenalina wants to purchase Pacific Sunwear. Adrenalina has been around since 2006 and sells extreme sports gear and clothing, with a surfing simulation machine in each of its three stores (including one in Miami worldly Mall). PacSun is that gross store in every mall in America that plays subpar punk bands and Sublime all the date.

–Kyle Munzenrieder

Original post by Kyle Munzenrieder

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